Comscore Announces Launch of `QuickScore` for Local Television
(World News Science)

Comscore Announces Launch of `QuickScore` for Local Television New service provides preliminary ratings within 48 hours of a telecast to empower local TV to plan and evaluate with more immediacy RESTON, Va., April 6, 2020 - Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced the launch of Comscore QuickScoreTM, a television ratings report that provides viewership insights to local media within 48 hours of broadcast for faster, more efficient ad sales, programming and promotional decisions. Through the combination of Comscore`s massive, near census-based television footprint and industry-leading advanced audience...